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A Company of Professionals
ABOUT ART OF BUSINESS ANALYSIS, LLC
Art of Business Analysis is comprised of professionals with wide experience performing business analysis
and strategic business planning
designed to help you grow your business. We have spent thousands of hours working with companies to develop
business growth plans for both new
product launch, as well as expansion opportunities.
Industry is of no concern as marketing research and market analysis are strengths of
Art of Business Analysis,
and current experience is very diverse.
Customer industries include software (medical, security, document management, sales force automation, and more), semiconductor, biometrics,
renewable energy, manufacturing, general aviation, bicycle components, wireless, speech recognition, motorsports, warehouse logistics,
landscaping,
and more!
We use an inside-out approach based on best-business practices to help a company develop implement a plan for growth . Our consultants
collaborate with you and your staff, to evaluate your needs, goals, objectives, and vision for the company. We analyze market opportunities,
assess the competition, look at industry trends, evaluate your competitive advantage, and together with your key staff, develop a cohesive roadmap
for growth . We will also stick with you after the plan is developed, as your advisor, for moving forward with the new plan.
See an overview of our process.
We understand how important it is for
you to have reliable information. For our market research and analysis ,
we have access to key
business and market research databases. When that isn't enough, we develop and manage surveys and focus groups
to gather
the required information necessary to complete a market assessment that will identify new markets , create a strategic marketing plan ,
and identify gaps and opportunities for growth.
Our experience doesn't stop there. We have a proven track record for managing product and business
concepts through
implementation as well. When the plan is being implemented, additional services such as organization functional strategic plans, process improvement or development, business requirements development,
task level plan development, or project management, may be useful.
In addition to working with businesses on the overall growth of the business,
we work with businesses on product strategy too.
The product management lifecycle is an ongoing process from Concept, to Design, to Development and then Launch.
Art of Business Analysis uses best practices tools and techniques supported by the Product Development and
Mangement Association
to help you accelerate revenue realization.
Let us help you grow your business by working with you to get products to market successfully.
Most importantly, we strive to build a lasting relationship with you and your company, and to work within your budget, goals, and timeframe. We use a
variety of techniques including workshops, on-demand advising and coaching, and complete hands-on collaboration where we roll up the sleeves and
and practically become a part of the team.
ABOUT THE FOUNDER - Donna Lovelace
Donna Lovelace has used her extensive analytical, organizational, and communication skills, to provide business analysis, business requirements development,
strategic business and product plan development, product management, project management, market research and analysis, process definition,
and training workshop development , in several business areas and industries, resulting in successful client business growth, product launch and management,
increased sales, satisfied customers, and growth plans that facilitated the raising of $3 million in investor funding .
She has successfully managed projects to completion, and products to launch, using structured project methodology, while working in a highly
matrixed environment requiring interaction with customers, external vendors, alliance partners, and internal functional organizations,
internationally and domestically.
See her complete resume.
Donna is very passionate about helping companies grow their business and get product concepts to market more efficiently. She knows that she could help your business
to get to the next level. Donna has assisted a wide range of companies looking to increase sales
revenues, obtain funding for growth, or launch new products or services. See a story by
the
Colorado Springs Business Journal about Donna and the love of business analysis.
Donna has taught Marketing in the
business school at the University of Colorado at Colorado Springs, serves as a board member of the Peak Venture Group, committee member of
Celebrate Technology, and is past VP of Membership for the Rocky Mountain Product Development and Management Association. She served on the “Women
Against MS” Steering committee for 3 years. She is very involved in the community, is a member of the Colorado Springs Chamber of Commerce, and sings first soprano at First Lutheran.
She has an MBA in Technology Management from the University of Colorado, and a B.B.A in Management Information Systems from the University of Houston.
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Speed to Revenues is an Art Form!
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